Conference: Observatory of enterprise business applications. Opportunities for entrepreneurship and software development in Cuba
Observatory of enterprise business applications. Opportunities for entrepreneurship and software development in Cuba, Dr. Sc. Marta Beatriz Infante Abreu, Cuba. Proposal for a conference which will take place in the sessions of 8th International Workshop “ICT in Organizational Management”, at the International Convention and Fair Informática 2024.
The Observatory of Enterprise Business Applications will be discussed; it was developed on the basis of international best practices. The observatory not only represents a technological breakthrough, but also opens the door to multiple business opportunities involving companies and universities. For entrepreneurs, the Observatory represents the possibility of taking advantage of cutting-edge tools that can boost the efficiency and competitiveness of their businesses. We will explain how the Observatory can transform the Cuban business landscape, through success stories. It will also show the most relevant technological trends and demonstrate how they can capitalize on the opportunities offered.
The purpose of the 8th International Workshop “ICT in Organizational Management”, to provide an appropriate framework for participants to learn and share the best experiences in the application of Information and Communication Technologies (ICT) in the management of organizations. For this reason, all those with best practices that help to promote digital transformation in companies and other entities are invited to attend this workshop. It has three main thematic areas: digital transformation of the entities, generation and safe exploitation of technologies, and management of knowledge and innovation in organizations. The content and development of the workshop is organized by a Scientific Committee made up of representatives of the most important universities and companies that develop IT solutions in the country, and we will be attended by prestigious Cuban and foreign specialists who will participate as speakers, lecturers and analysts in the round tables and panels.
